KC HILITES BLOG
KC HiLiTES Launches Newly Designed Website
Williams, AZ – KC HiLiTES, a pioneer and leader in off-road lighting launches a newly redesigned website to provide extended online resources to its customers. The new website will allow faster go-to-market strategies and broader visibility to the newest products being developed which allows KC HiLiTES to engage more intimately with its online community.
“The launch is just the beginning. We have so much more planned for the new website. The site will not only allow customers full access to product information but allows them to connect directly with KC HiLiTES in terms of product development”, says Ron Pryczynski, VP of Sales and Marketing. “KC HiLiTES has always prided itself on designing and manufacturing quality products that are blueprinted with the help of Racers and Enthusiasts which is why we continue to pioneer and lead the off-road lighting industry.” The new KC HiLiTES website is a huge step forward for KC’s online marketing efforts and features social marketing tools, online forums and content management tools that all allow KC HiLiTES to provide information right when it’s available; on-demand.
Since 1970, KC HiLiTES has always stayed true to its customers and taken a grass roots approach when marketing its products. KC’s President and Owner Michael DeHaas continues to attend off-road races and off-road events to further close the communication gap between customers needs and the direction the company takes on product design and development. “The new website will continue to strengthen KC’s ability to reach out to our customers. I want everyone to be able to know that we are at almost every race to provide lighting support and what better way to know exactly how to find us then our website which connects to facebook, twitter and myspace. We have big plans for our new website and will want the feedback of our customers going forward.” says Michael DeHaas, President and CEO.
ABOUT KC HiLiTES, Inc.
KC HiLiTES, the dominant force in auxiliary and off road lighting! As the original manufacturer of off road lighting, beginning with the Daylighter®, we have established a rock solid reputation for quality and performance. Specializing in Jeep, Truck, SUV and Off Road aftermarket lighting, our product offering continues to evolve. We offer a complete line of auxiliary Fog and Driving Lights, Off Road Lights, Flood Lights, Light Bars, Light Covers, and Wiring Kits to accommodate your lighting needs. KC lights are available in Halogen, HID and LED light sources.